City Comparison

Santa Rosa vs Winston-Salem

Cost of Living Comparison · 2026

Santa Rosa

California
152
Very Expensive
$720,000
Median Home
$2,100/mo
Median Rent
$94,300
Median Income

Winston-Salem

North Carolina
84
Very Affordable
$250,000
Median Home
$1,050/mo
Median Rent
$52,600
Median Income

The Verdict

81.0%

Living in Winston-Salem costs 81.0% less than Santa Rosa. To match the purchasing power of a $75,000 salary in Santa Rosa, you would need $41,447 in Winston-Salem.

Category-by-Category Breakdown

Index values · National average = 100 · Lower is more affordable

Housing
233
Santa Rosa
63
Winston-Salem
Groceries
107
Santa Rosa
97
Winston-Salem
Utilities
135
Santa Rosa
99
Winston-Salem
Transportation
128
Santa Rosa
94
Winston-Salem
Healthcare
112
Santa Rosa
103
Winston-Salem

Salary Equivalence

A $75,000 salary in Santa Rosa has the same purchasing power as $41,447 in Winston-Salem.

Conversely, $75,000 in Winston-Salem equals $135,714 in Santa Rosa.

Living in Santa Rosa vs Winston-Salem

Housing Costs

Santa Rosa's housing index of 233 is higher Winston-Salem's 63, translating to median home prices of $720,000 vs $250,000. The $470,000 difference in home prices means roughly $30,552 per year in additional mortgage costs at current rates. Renters face a similar gap: $2,100/mo in Santa Rosa compared to $1,050/mo in Winston-Salem, a monthly difference of $1,050.

Grocery & Food Costs

Grocery expenses index at 107 in Santa Rosa and 97 in Winston-Salem. A household spending the national average of $475/month on groceries would pay approximately $508/month in Santa Rosa vs $461/month in Winston-Salem. Winston-Salem offers a meaningful advantage on everyday food costs, saving roughly $564/year.

Utility Expenses

Utility costs — electricity, gas, water, internet — index at 135 in Santa Rosa and 99 in Winston-Salem. Monthly utility bills average approximately $540 in Santa Rosa vs $396 in Winston-Salem. Climate differences between the two cities drive much of this gap, with heating and cooling costs varying substantially by region.

Healthcare

Healthcare costs index at 112 in Santa Rosa and 103 in Winston-Salem. This encompasses insurance premiums, doctor visit copays, dental care, and prescription costs. The 9-point gap reflects real differences in provider costs, insurance market competition, and regional healthcare infrastructure.

Income & Purchasing Power

Median household income is $94,300 in Santa Rosa and $52,600 in Winston-Salem. After adjusting for local costs, purchasing-power-equivalent incomes are approximately $62,039 and $62,619 respectively. Winston-Salem residents come out ahead in real purchasing power.

Relocation Considerations

Under the standard 28% rule, a median-income household can allocate $2,200/month to housing in Santa Rosa vs $1,227/month in Winston-Salem. In Santa Rosa, median rent of $2,100/mo fits within this budget. In Winston-Salem, median rent of $1,050/mo remains manageable. The biggest category-level difference between these two cities is Housing, where the gap is 170 index points — focus your budget analysis there.

Frequently Asked Questions

Winston-Salem is 81.0% more affordable overall with an index of 84 vs 152.
A $75,000 salary in Santa Rosa has equivalent purchasing power to approximately $41,447 in Winston-Salem, based on the cost of living difference.
Santa Rosa's housing index is 233 with median homes at $720,000, while Winston-Salem's is 63 with median homes at $250,000.

Moving & Relocation Resources

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