City Comparison

Madison vs Vienna

Cost of Living Comparison · 2026

Madison

Wisconsin
106
Above Average
$340,000
Median Home
$1,400/mo
Median Rent
$67,565
Median Income

Vienna

Austria
88
Below Average
$395,000
Median Home
$1,275/mo
Median Rent
$48,000
Median Income

The Verdict

20.5%

Living in Vienna costs 20.5% less than Madison. To match the purchasing power of a $75,000 salary in Madison, you would need $62,264 in Vienna.

Category-by-Category Breakdown

Index values · National average = 100 · Lower is more affordable

Housing
115
Madison
105
Vienna
Groceries
101
Madison
85
Vienna
Utilities
97
Madison
98
Vienna
Transportation
103
Madison
102
Vienna
Healthcare
105
Madison
82
Vienna

Salary Equivalence

A $75,000 salary in Madison has the same purchasing power as $62,264 in Vienna.

Conversely, $75,000 in Vienna equals $90,341 in Madison.

Living in Madison vs Vienna

Housing Costs

Madison's housing index of 115 is higher Vienna's 105, translating to median home prices of $340,000 vs $395,000. The $55,000 difference in home prices means roughly $3,576 per year in additional mortgage costs at current rates. Renters face a similar gap: $1,400/mo in Madison compared to $1,275/mo in Vienna, a monthly difference of $125.

Grocery & Food Costs

Grocery expenses index at 101 in Madison and 85 in Vienna. A household spending the national average of $475/month on groceries would pay approximately $480/month in Madison vs $404/month in Vienna. Vienna offers a meaningful advantage on everyday food costs, saving roughly $912/year.

Utility Expenses

Utility costs — electricity, gas, water, internet — index at 97 in Madison and 98 in Vienna. Monthly utility bills average approximately $388 in Madison vs $392 in Vienna. Utility costs are relatively comparable between these two cities.

Healthcare

Healthcare costs index at 105 in Madison and 82 in Vienna. This encompasses insurance premiums, doctor visit copays, dental care, and prescription costs. The 23-point gap reflects real differences in provider costs, insurance market competition, and regional healthcare infrastructure.

Income & Purchasing Power

Median household income is $67,565 in Madison and $48,000 in Vienna. After adjusting for local costs, purchasing-power-equivalent incomes are approximately $63,741 and $54,545 respectively. Madison residents enjoy stronger real purchasing power despite higher nominal wages.

Relocation Considerations

Under the standard 28% rule, a median-income household can allocate $1,577/month to housing in Madison vs $1,120/month in Vienna. In Madison, median rent of $1,400/mo fits within this budget. In Vienna, median rent of $1,275/mo pushes past the recommended limit. The biggest category-level difference between these two cities is Healthcare, where the gap is 23 index points — focus your budget analysis there.

Frequently Asked Questions

Vienna is 20.5% more affordable overall with an index of 88 vs 106.
A $75,000 salary in Madison has equivalent purchasing power to approximately $62,264 in Vienna, based on the cost of living difference.
Madison's housing index is 115 with median homes at $340,000, while Vienna's is 105 with median homes at $395,000.

Moving & Relocation Resources

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