City Comparison

Madison vs Santa Rosa

Cost of Living Comparison · 2026

Madison

Wisconsin
106
Above Average
$340,000
Median Home
$1,400/mo
Median Rent
$67,565
Median Income

Santa Rosa

California
152
Very Expensive
$720,000
Median Home
$2,100/mo
Median Rent
$94,300
Median Income

The Verdict

30.3%

Madison is 30.3% less expensive than Santa Rosa overall. A household earning $75,000 in Madison would need approximately $107,547 in Santa Rosa to maintain the same standard of living.

Category-by-Category Breakdown

Index values · National average = 100 · Lower is more affordable

Housing
115
Madison
233
Santa Rosa
Groceries
101
Madison
107
Santa Rosa
Utilities
97
Madison
135
Santa Rosa
Transportation
103
Madison
128
Santa Rosa
Healthcare
105
Madison
112
Santa Rosa

Salary Equivalence

A $75,000 salary in Madison has the same purchasing power as $107,547 in Santa Rosa.

Conversely, $75,000 in Santa Rosa equals $52,303 in Madison.

Living in Madison vs Santa Rosa

Housing Costs

Madison's housing index of 115 is lower Santa Rosa's 233, translating to median home prices of $340,000 vs $720,000. The $380,000 difference in home prices means roughly $24,696 per year in additional mortgage costs at current rates. Renters face a similar gap: $1,400/mo in Madison compared to $2,100/mo in Santa Rosa, a monthly difference of $700.

Grocery & Food Costs

Grocery expenses index at 101 in Madison and 107 in Santa Rosa. A household spending the national average of $475/month on groceries would pay approximately $480/month in Madison vs $508/month in Santa Rosa. Madison offers a meaningful advantage on everyday food costs, saving roughly $336/year.

Utility Expenses

Utility costs — electricity, gas, water, internet — index at 97 in Madison and 135 in Santa Rosa. Monthly utility bills average approximately $388 in Madison vs $540 in Santa Rosa. Climate differences between the two cities drive much of this gap, with heating and cooling costs varying substantially by region.

Healthcare

Healthcare costs index at 105 in Madison and 112 in Santa Rosa. This encompasses insurance premiums, doctor visit copays, dental care, and prescription costs. Healthcare costs are relatively similar between these two cities, though individual plan costs can still vary.

Income & Purchasing Power

Median household income is $67,565 in Madison and $94,300 in Santa Rosa. After adjusting for local costs, purchasing-power-equivalent incomes are approximately $63,741 and $62,039 respectively. Madison residents enjoy stronger real purchasing power despite lower nominal wages.

Relocation Considerations

Under the standard 28% rule, a median-income household can allocate $1,577/month to housing in Madison vs $2,200/month in Santa Rosa. In Madison, median rent of $1,400/mo fits within this budget. In Santa Rosa, median rent of $2,100/mo remains manageable. The biggest category-level difference between these two cities is Housing, where the gap is 118 index points — focus your budget analysis there.

Frequently Asked Questions

Madison is 30.3% more affordable overall with an index of 106 vs 152.
A $75,000 salary in Madison has equivalent purchasing power to approximately $107,547 in Santa Rosa, based on the cost of living difference.
Madison's housing index is 115 with median homes at $340,000, while Santa Rosa's is 233 with median homes at $720,000.

Moving & Relocation Resources

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