City Comparison

Appleton vs Green Bay

Cost of Living Comparison · 2026

Appleton

Wisconsin
88
Below Average
$279,000
Median Home
$950/mo
Median Rent
$80,500
Median Income

Green Bay

Wisconsin
86
Below Average
$235,000
Median Home
$950/mo
Median Rent
$55,200
Median Income

The Verdict

2.3%

Green Bay is 2.3% less expensive than Appleton overall. A household earning $75,000 in Appleton would need approximately $73,295 in Green Bay to maintain the same standard of living.

Category-by-Category Breakdown

Index values · National average = 100 · Lower is more affordable

Housing
91
Appleton
72
Green Bay
Groceries
98
Appleton
98
Green Bay
Utilities
70
Appleton
84
Green Bay
Transportation
79
Appleton
102
Green Bay
Healthcare
116
Appleton
96
Green Bay

Salary Equivalence

A $75,000 salary in Appleton has the same purchasing power as $73,295 in Green Bay.

Conversely, $75,000 in Green Bay equals $76,744 in Appleton.

Living in Appleton vs Green Bay

Housing Costs

Appleton's housing index of 91 is higher Green Bay's 72, translating to median home prices of $279,000 vs $235,000. The $44,000 difference in home prices means roughly $2,856 per year in additional mortgage costs at current rates. Renters face a similar gap: $950/mo in Appleton compared to $950/mo in Green Bay, a monthly difference of $0.

Grocery & Food Costs

Grocery expenses index at 98 in Appleton and 98 in Green Bay. A household spending the national average of $475/month on groceries would pay approximately $466/month in Appleton vs $466/month in Green Bay. The difference in grocery costs between these cities is relatively minor and unlikely to be a deciding factor in relocation.

Utility Expenses

Utility costs — electricity, gas, water, internet — index at 70 in Appleton and 84 in Green Bay. Monthly utility bills average approximately $280 in Appleton vs $336 in Green Bay. Climate differences between the two cities drive much of this gap, with heating and cooling costs varying substantially by region.

Healthcare

Healthcare costs index at 116 in Appleton and 96 in Green Bay. This encompasses insurance premiums, doctor visit copays, dental care, and prescription costs. The 20-point gap reflects real differences in provider costs, insurance market competition, and regional healthcare infrastructure.

Income & Purchasing Power

Median household income is $80,500 in Appleton and $55,200 in Green Bay. After adjusting for local costs, purchasing-power-equivalent incomes are approximately $91,477 and $64,186 respectively. Appleton residents enjoy stronger real purchasing power despite higher nominal wages.

Relocation Considerations

Under the standard 28% rule, a median-income household can allocate $1,878/month to housing in Appleton vs $1,288/month in Green Bay. In Appleton, median rent of $950/mo fits within this budget. In Green Bay, median rent of $950/mo remains manageable. The biggest category-level difference between these two cities is Transportation, where the gap is 23 index points — focus your budget analysis there.

Frequently Asked Questions

Green Bay is 2.3% more affordable overall with an index of 86 vs 88.
A $75,000 salary in Appleton has equivalent purchasing power to approximately $73,295 in Green Bay, based on the cost of living difference.
Appleton's housing index is 91 with median homes at $279,000, while Green Bay's is 72 with median homes at $235,000.

Moving & Relocation Resources

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